// Turning a Simple Customer Question into a Strong and Easy Close // Customers always ask questions when buying a product or service, it's how you answer these questions that largely determines the outcome of the sale. Most sales personnel simple answer these questions with the knowledge they possess at the time. Most sales personnel miss opportunities to close a sales when a customer asks a question. In this eBook Session we will show you how to turn a customer's straightforward question into an effective and simple close.
